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Saturday, 10 October 2026 Scotch Whisky News & Trade Intelligence

Scotch whisky news, analysis and trade intelligence.

Whisky Bulletin

Brown-Forman talks “ongoing”, Pernod Ricard says
Industry & Markets

Brown-Forman talks “ongoing”, Pernod Ricard says

TL;DR Pernod Ricard confirms ongoing merger talks with Brown-Forman. A deal would combine major whiskey brands but requires family approval and likely forced asset sales by regulators.

Sullivans Cove: Australian whisky could be as big as wine
Scotch

Sullivans Cove: Australian whisky could be as big as wine

TL;DR Sullivans Cove says Australian single malt whisky has potential to rival Australian wine globally. Growth in Tasmania and premiumisation are key. Success requires a unified export

What Makes Tamdhu’s 21-Year-Old Special?
Releases & Reviews

What Makes Tamdhu’s 21-Year-Old Special?

Tamdhu Launches Its First 21-Year-Old Scotch When a distillery reaches a new age milestone, it sends ripples through the whisky world, and Ian Macleod’s Tamdhu has done just that….

What Makes Berry Bros. & Rudd’s Odyssey Unique?
Releases & Reviews

What Makes Berry Bros. & Rudd’s Odyssey Unique?

Berry Bros. & Rudd Odyssey 2025: Crafted in Cask Scotch Collection A New Chapter in Scotch Whisky Berry Bros. & Rudd, the UK’s oldest wine and spirits merchant, has unveiled….